It enables community managers to engage with customers quickly and easily on a platform they’re comfortable with.

The US ranks third with 75 million active users.īeyond just the scale of its user base, there are three main reasons businesses should seriously consider developing a presence on WhatsApp.įirst, WhatsApp is a useful customer service channel.

This is especially true if your business has a presence in countries such as Brazil or India, with 108 million and 390 million active users. The report also mentions that WhatsApp will retain its standard method to view both a business profile's and a personal profile's status, which is by going into the Status section.WhatsApp’s sheer audience size makes it appealing for marketers right off the bat. After the feature is available, users will see two options when they tap on the profile picture of a business - view profile photo and view status. The messaging platform will allow users to view a business profile's status update by clicking on the profile picture on the info page of the business. WhatsApp Business accounts to showcase status through profile picture The report also mentions that regular WhatsApp users (personal profile) might get this feature in future. Interestingly, the feature was spotted in WhatsApp code a few months ago but did not come out as a beta or a stable update. As stated, the feature will be available for WhatsApp business profiles as and when it is released. The Business Profile's status update feature has been spotted by WhatsApp development tracker WABetaInfo. Like other reported updates, the feature is being rolled out for beta testers and will be available for other users when it is tested. The new feature in the works will allow users to view a business profile's status updates by tapping on the account's profile picture on the info page.

According to a recent report, WhatsApp is working on a new way for business accounts to show their status update.

Whatsapp business profile